A concept site for a small residential developer in the South of England. The brief we set ourselves: feel like an architect-led practice rather than a volume housebuilder. Slow craft. Long view.
What we built
An editorial layout — serif display type with italic accents, a warm ivory + brushed-gold palette, current-developments list that reads more like a programme than a sales catalogue.
What we paid attention to
- A philosophy section that justifies the slow numbers.
- A developments list that gives detail without floor-plan PDFs.
- A status tag per development — open, sold out, coming.
- Editorial type pairing — italic display, monospace meta.
Status
Concept demo — live preview embedded above. Available as a starting point for a real engagement.